Each cohort of the Kellogg programme produces a research project which has been completed during the course. Topics are chosen by the individual and can range from technical, business or leadership topics involving research, critical analysis and management recommendations

The Kellogg Rural Leadership Programme projects are made available under a Creative Commons Attribution (CC-BY) licence, however the copyright in some materials incorporated within the projects is owned by third parties and used under licence, or with their explicit permission.

Research Projects up to 2013 (Course 29)

Projects undertaken up to and including 2013 are archived in the Lincoln University Research Archive and may be accessed here.

Research Projects from 2014

Projects completed since 2014 (Course 30) are available below and can be searched by name or title keywords. 

If you are interested in a project that was not uploaded in full, this may be due to a temporary embargo placed on them because of a commercial sensitivity. Please email for more information.

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Alumni projects 2017

Brand, Emma

Investigating the Impact of Social Media on the Primary Industry in New Zealand

Executive Summary Social media offers primary sector corporations the opportunity to leverage network effects. Rather than one to one interactions, groups of customers and stakeholders have the opportunity to support each other....[more]

Briggs, Jared

Synthetic proteins. What will consumers be eating in the future and are our food producers aware?

Executive summary Synthetic meat, cultured meat, artificial protein. Many of us have heard the terms but what do they mean? More importantly do our food producers know what they mean and what impact they may have on them? New...[more]

Brook Yates

Industry Crossroads

The dairy industry in New Zealand today is as important to the future of the dairy farmer as it is to the future of the New Zealand economy. But as the industry stands, dairy is at a crossroads.[more]

Broughton, Neriah

Hi-Tech Humanitarianism: tech adoption on farm

Executive summary Adoption of digital technology on farm has been largely for business as usual activities that are a “nice to have” aspect rather than a “must have”. In the future agribusinesses will use digital technology to...[more]

Bruce, Hannah

Technology use by sheep and beef farmers

How do top Wairarapa sheep and beef farmers use technology to achieve business excellence?[more]

Clark, Sophia

Maximising Your Asset

Exploring possible strategies to cost effectively improve a 50/50 sharemilker’s herd[more]

Craw, Annabel

Joining the Family: Attributes to support integration into a family farm business

Executive summary Family farming businesses contribute to a large proportion of the total number of agricultural businesses in New Zealand. But given the level of their significance very little focus is put on how family...[more]

Cridge, Belinda

Toxicology and the New Zealand Farmer

A guide to common poisons on the farm[more]

Dennis, Caleb

Growing Wine Grapes in an Undercover System

A look at thinking outside the square in the primary industries[more]

Dowman, Tony

Recruitment for the Future: Making the Dairy Industry the Industry of Choice

Executive Summary The dairy industry has for a long time been challenged to recruit sufficient people to fill vacancies and to meet the needs created by natural attrition. Generation Z (Gen Z) are people born after 1995. The...[more]

Dykes, Kristina

The Time For Change Is Now

An insight into veterinary retention in rural practice in New Zealand, and the motivators for vets to stay or leave.[more]

Edwards, Paul

Regional changes in the New Zealand Dairy Industry: 1995-2015

Executive summary During the last two decades (1995 to 2015) the New Zealand dairy industry has undergone significant growth. Nationally, cow numbers have increased 70% from 2.9 to 5 million, the area in dairy has increased...[more]

Fellows, Caroline

Drivers Of On-Farm Compliance

Executive Summary Meeting the requirements of compliance is an area that farmers struggle with. They are great at working the land and with animals and get frustrated at having to slow down to complete what is sometimes seen as...[more]

Foster, Wilma

Learning from other organisations: What can DairyNZ do better?

Executive Summary This project aims to assess what DairyNZ can do to improve the way it learns from other organisations. Thirteen interviews were carried out, seven with people from DairyNZ and six from organisations related to...[more]

Gallegos, Pablo Emanuel

The Perfect Day

When meet engineering meets consumer demands and how this could affect New Zealand dairy industry[more]

Geary, Justin

Collaboration through the Cervena appellation

EXECUTIVE SUMMARY An industry founded by entrepreneurs and innovators, the deer industry is relatively young. Farming the most recently domesticated animals, deer farmers have experienced all of the highs and lows that markets...[more]

Greaves, Joanna

Emotional Intelligence: Seismic Shifts in the Primary Industry Compel Whole Brain Leadership

EXECUTIVE SUMMARY Enthusiasm and passion for the Primary Industry, and it’s people, ignited an aspiration to understand how the Primary Sector is going to boost human capability to achieve it’s ambitions of doubling export...[more]

Harris, Eva

Strategies for Creating and Implementing Sustainable Change Programmes

EXECUTIVE SUMMARY Water quality issues in New Zealand have become a top political issue, with the public demanding action be taken against the agriculture sector to ensure our rivers and lakes are returned to...[more]

Henderson, Cameron

Once Upon a Time Down on the Farm…

A study to help dairy farmers tell their story[more]

Holmes, Allister

New Zealand Land Tenure is Holding Back the Success of Agriculture

Executive Summary It is naïve and self-centered to even consider ourselves the owners of land. Land has existed for millennia before we “own” it, and will continue to exist for millennia after we no longer “own” it. We are...[more]

Humm, Lorna

Deer Industry Leadership: Design Thinking for Communication and Engagement

In a world experiencing an exponential rate of change, how individuals communicate and consume content is changing rapidly. Focussed attention is needed to ensure organisations stay relevant to their stakeholders and communicate...[more]

Kilsby, Susan

The Potential Role of Trading Systems in the Allocation of Nutrient Discharge Allowances

Executive summary Trading systems as a tool to reallocate nutrient emissions are currently underutilised in New Zealand. This is primarily due to the under development of the underlying water management policies and regulations...[more]

Knowles, Oliver

Comparing and contrasting adoption of technologies used overseas to New Zealand for managing variability on farm

Executive summary The growing trend in precision farming (PF) comprises technologies that combine sensors, information systems, enhanced machinery, and informed management to optimise production by accounting for variability and...[more]

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Alumni Projects 2016

Baker, Rachel

Implementation of the Fonterra Palm Kernel Guideline

The use of Palm Kernel (PK) as a supplementary feed for NZ dairy cows has seen unprecedented growth over the past decade, despite volatile milk prices.[more]

Barrett, Dylan

Effective family succession planning and governance

The underlying motivation behind undertaking this research is to identify some of the key processes and initiatives that successful New Zealand family businesses implement to ensure their successes and human capital are passed...[more]

Bell, Sarah

Courageous Leadership - A look at present day leadership in New Zealand Agriculture

This report is a look at leadership in agriculture in New Zealand.[more]

Birnie, Daniel

Communicating with our Growers

This report was written with the aim of finding out how we can communicate more effectively with our suppliers. By ‘we’ I mean Trevelyan’s Pack and Cool Ltd, a kiwifruit and avocado post harvest company based in Te Puke, with...[more]

Bowie, Natalie

Thinking Small: What are the Opportunities & Challenges for a Small Farming Business by Adopting a Niche Marketing Approach?

Many agribusiness leaders see New Zealand as going through a transformational phase in agriculture. There is a lot of rhetoric about how best to solve the commodity cycle conundrum we find ourselves in. This 'cycle conundrum' is...[more]

Boyd, Kate

Viability of establishing a sheep dairy platform on North Canterbury dry land

Is now the time for bovine dominance in the milk market to be challenged? There are variable and questionable milk alternatives more readily available both locally and abroad and our New Zealand sheep dairy history would suggest...[more]

Chittock, Don

Canterbury Water Management Strategy

Water and water management in New Zealand, and specifically Canterbury, has been described as a 'wicked problem' (Frame, 2009). Increased demand for water abstraction, along with issues of water quality, water storage and...[more]

Clarke-Nathan, Natasha

Improving Maori Capability to Make Decisions for the Development of Maori Land

This report outlines research conducted to identify how Maori decision making capability can be improved to increase the development of Maori land and to recommend ways to support that capability.[more]

Cook, Dale

Search for the Sweet Spot in the New Zealand Dairy Industry

The qualitative study reported here explores the idea of a sweet spot in the dairy industry. This is the point where the operational cost of production (in this case farm working expenses per kilogram of milk solid produced) has...[more]

Coughlan, Chris

What does good governance look like for irrigation schemes to be perceived as successful

Water for New Zealand has been described as a ‘Wicked Problem’.[more]

Cowin, Dwayne

Is it possible to enhance environmental protection on a farm without sacrificing all your farm profits

Environmental protection to some degree is something that every sheep and beef farmer in the country is going to have to either deal with currently, or sometime in the near future. The degree of environmental protection will...[more]

Craner, St John

A study into how technology is disrupting New Zealand agriculture's value chain

Executive Summary It makes sense to look at disruptive technology within agriculture when so many other industries have been disrupted. Music (iTunes, Spotify, Pandora), books (Amazon, Book Depository), travel agents...[more]

Dyck, Matt

Avoiding Complacency in Kiwifruit Biosecurity

Executive Summary Psa has increased biosecurity awareness in the kiwifruit industry, and is reinforced by recent fruit fly incursions and biosecurity communications by industry bodies. Kiwifruit growers believe that a future...[more]

Germann, Jolene

Preparing for the Changing Tide

The aim of this project was to investigate how Southland dairy farmers had been involved in the WL2020 process so far, and how to increase this involvement. From this, the aim was to find ways in which DairyNZ, the industry levy...[more]

Giles, Amanda

Exploring the opportunity of a holistic on-farm quality assurance program for the beef industry

SUMMARY My project has investigated some of the current beef industry quality assurance (QA) programs which provide evidence based marketing tools to the livestock industry. The case studies have allowed me to identify key...[more]

Gillespie, Katherine

What makes a strong rural community

The aim of this research was to explore ways to strengthen rural communities in New Zealand. The research focuses on the three small rural communities of Kimbolton, Apiti and Rangiwahia, all located in the northern Manawatu.[more]

Halliday, Angela

New Zealand Growers Priorities

A snapshot of New Zealand fruit and vegetable growers’ main issues and priorities[more]

Hill, Cameron

Succession Planning in the Post Harvest Kiwifruit Industry

The New Zealand Kiwifruit industry has a unique background and history; from 1928 when Hayward Wright developed the “Hayward” variety, to our first exports to England in 1952.[more]

Huffstutler, Casey

Primary Connections – Leadership Pathways within Rural Organisations

My project looks at the feasibility of a website concept that rural industry good/Non-profit organisations can use as a platform to promote the leadership pathways available within the organisation that shows short job...[more]

Jackson, Grant

Validating the “brand” for New Zealand’s target dairy consumers in China

?The New Zealand dairy industry, like many other primary industries, fuelled by market volatility is at a pseudo crossroads in its evolution. Does it look to secure its past dominance in global dairy commodity trade and optimise...[more]

Jolly, Andrew

Bobby Calves: The game changers within New Zealand’s supply chain

There is significant potential for New Zealand to increase its ability to utilise more bobby calves therefore making them a more valued product. It is important that we have a sustainable, viable, ethical and PR friendly value...[more]

Kissick, Shirley

Stepping up to take a step back

“It’s time I got out of the cowshed. What is the best way to do this?"[more]

Magazinovic, Victoria

Nitrogen Use on Central Otago Sheep and Beef Farms

Central Otago is a region where farming is predominantly sheep and beef. The profitability of these farms varies, and in the last few years lamb prices have not helped this. Nitrogen use has the potential to help farmers improve...[more]

Martin, Paul

How Can New Zealand Dairy Farmers thrive in the face of milk price volatility?

New Zealand is a significant participant in the global dairy export market, making up 30% of this market. The major dairy export item from New Zealand is currently Whole Milk Powder (WMP), which is one of the most price volatile...[more]

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